Hi, Welcome to Lenoites!

Our Founder

Laila Högfeldt

Laila Högfeldt is a successful Swedish entrepreneur and beauty expert who founded Lenoites, one of the fastest-growing Swedish beauty brands. Her journey began as an influencer, where she built a loyal following. With a deep passion for luxury skincare and timeless beauty, she created a brand that combines elegance with high performance.

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Today, Lenoites is a recognized Swedish beauty brand offering a curated range of products including makeup, skincare, hair care, and silk accessories. With a focus on premium ingredients, Lenoites delivers elevated beauty essentials that blend innovation with indulgence.

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Driven by a mission to make luxury accessible without compromising on quality, Laila Högfeldt continues to shape the beauty industry and inspire women worldwide to invest in beauty that feels as good as it looks.

Our products

Hello Beautiful, Yes You.

At Lenoites, we believe that beauty begins with well-being and self-care. To us, beauty is more than appearance, it's a reflection of joy, presence and confidence. whether you're just starting your beauty journey or enhancing your existing routine, Lenoites is here to support and empower you every step of the way.

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With a strong focus on natural beauty, self-confidence and natural formulas, we aim to create products that help you feel your best, both inside and out. Because at Lenoites, we believe that when you feel good, you radiate beauty and uniqueness effortlessly.

Sustainability

INNOVATION ELEVATES BEAUTY.

At Lenoites, we are committed to creating clean, high-performing products that are as good for you as they are for the planet. We uphold the same high standards of transparency and quality in our packaging as we do in our carefully selected ingredients, continuously striving to reduce waste and minimize our environmental impact.

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Our ingredients

HIGH-PERFORMING, CLEAN, AND EFFECTIVE PRODUCTS.

At Lenoites, we prioritize safety, performance and transparency. We always choose the most natural ingredients possible, ensuring they are carefully selected, thoroughly tested, and responsibly sourced. Our formulas are continuously refined to deliver effective beauty without compromise.